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Performance marketing

Attract candidates in hard-to-fill areas

Tired of costly recruitment advertising that yields no quality talent?

We designed our bespoke performance marketing service to bridge skills gaps in the public sector.

Book a consultation

Get more quality applications for your budget

Traditional methods of recruitment advertising are passive and don't always bring results.

Going back out with your adverts is expensive. What's more, filling skills gaps with stats agency staff is even more costly.

Jobs Go Public performance marketing is a highly targeted approach to candidate attraction, securing you more talent for your budget. On average, our approach to recruitment triples applications for our clients.

Why performance marketing?

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Boost your employer brand

Over 70% of job searches start on Google. Push your roles to the start of a relevant candidate's application journey.

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Beat the competition

According to Eploy, 9 in 10 recruiters miss out on this recruitment tactic. Break the mould and innovate your hiring strategy.
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Daily optimisation

Our performance marketing experts perform daily improvements to your ads, enhancing ROI for your budget.
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Get a marketing mix tailored to your jobs

Book a consultation to discuss your roles with us.
Get in touch

How performance marketing works

Find out more about what we can do for you.
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See how we've transformed our clients' approach to hiring

A rapid recruitment solution for Greenwich Council’s HR Team

Discover how the Royal Borough of Greenwich made offers for temporary contracts in less than a month of advertising time.

Read the case study

Strategic talent acquisition: Brent ASC's success with performance marketing

See how Brent Adult Social Care filled new vacancies in their team with a tailored performance marketing approach.

Read the success story

How performance marketing transforms hiring in education

Discover how University Schools Trust boosted their employer brand with a performance marketing campaign.

Read the case study

Performance marketing to attract adult social care workers

See how Halton Borough Council achieved a 12 fold increase in their applications for social care roles.

Read Halton's story

Setting the standard with rolling recruitment ads

Find out how Birmingham Children's Trust boosted their social work recruitment activity with an "always on" performance marketing approach.

Read the case study
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Smiling female employee sitting in a meeting
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Two women are sat at a table having a conversation
A man is holding a CV interviewing the woman across the table from him

What our clients say:

We came to Jobs Go Public as a trusted recruitment partner as our Adult Social Care team needed a new solution for candidate attraction. They suggested an “always-on” campaign approach with a career site which helped us to stand out from our neighbouring boroughs and attract more permanent Social Workers, AMHPs and Occupational Therapists. The team was not only friendly and adaptable but also highly responsive. Their data-driven approach to optimising our recruitment advertising has been instrumental in generating more applications for these challenging positions.
Nicky Newman
Recruitment Manager, Brent Council
Jobs Go Public took the time to get to know our organisation to make recommendations and provide their expertise every step of the way. The team was instrumental in guiding us through the process, going above and beyond to ensure our success. We received detailed reporting and regular meetings from Khyron throughout the campaign that were invaluable in tracking our progress and optimising our strategy. We saw a great increase in our brand awareness and the level of applications coming through for our vacancies. We’re incredibly grateful for their support and would highly recommend the Jobs Go Public team.
Chris Bloor
Marketing & Comms Manager, University Schools Trust
Our campaign is raising awareness and helping to fill a number of vacancies in our Adult services that we’d previously struggled to fill.
Gemma Haining
Client Service Manager, Halton Borough Council
The campaign was very successful - we are really pleased and would recommend using Jobs Go Public in the future.
Jo Budd
Head of Talent & Development, Medway Council
I’m delighted with the results; I was surprised by the number of applications we received for the campaign which gave us a strong field of candidates to select from. I’m really impressed with how Jobs Go Public promoted the positions and the interest we were able to generate.
Joanne Woodward
Chief Planning and Economic Development Officer, Hammersmith & Fulham Borough Council
We knew that this was a challenging brief - any of these roles would be difficult to fill by themselves, to do them in volume is a different prospect altogether. From the very first meeting, the team at Jobs Go Public put as at ease. We received a number of high-quality applications which we don’t think we would have received if we had used traditional attraction methods.
Shane Lynch
Director of Resources, UK Export Finance
Given the complexity of our ask, the Jobs Go Public team were excellent and creative in their approach and were able to address any of our concerns very quickly and reassuringly. Project planning was clear and, together, we were able to meet tight project deadlines, exactly on time.
Jon Evans
Head of Business support, Bath & North Somerset Council
We came to Jobs Go Public as a trusted recruitment partner as our Adult Social Care team needed a new solution for candidate attraction. They suggested an “always-on” campaign approach with a career site which helped us to stand out from our neighbouring boroughs and attract more permanent Social Workers, AMHPs and Occupational Therapists. The team was not only friendly and adaptable but also highly responsive. Their data-driven approach to optimising our recruitment advertising has been instrumental in generating more applications for these challenging positions.
Nicky Newman
Recruitment Manager, Brent Council
Jobs Go Public took the time to get to know our organisation to make recommendations and provide their expertise every step of the way. The team was instrumental in guiding us through the process, going above and beyond to ensure our success. We received detailed reporting and regular meetings from Khyron throughout the campaign that were invaluable in tracking our progress and optimising our strategy. We saw a great increase in our brand awareness and the level of applications coming through for our vacancies. We’re incredibly grateful for their support and would highly recommend the Jobs Go Public team.
Chris Bloor
Marketing & Comms Manager, University Schools Trust
Our campaign is raising awareness and helping to fill a number of vacancies in our Adult services that we’d previously struggled to fill.
Gemma Haining
Client Service Manager, Halton Borough Council
The campaign was very successful - we are really pleased and would recommend using Jobs Go Public in the future.
Jo Budd
Head of Talent & Development, Medway Council
I’m delighted with the results; I was surprised by the number of applications we received for the campaign which gave us a strong field of candidates to select from. I’m really impressed with how Jobs Go Public promoted the positions and the interest we were able to generate.
Joanne Woodward
Chief Planning and Economic Development Officer, Hammersmith & Fulham Borough Council
We knew that this was a challenging brief - any of these roles would be difficult to fill by themselves, to do them in volume is a different prospect altogether. From the very first meeting, the team at Jobs Go Public put as at ease. We received a number of high-quality applications which we don’t think we would have received if we had used traditional attraction methods.
Shane Lynch
Director of Resources, UK Export Finance
Given the complexity of our ask, the Jobs Go Public team were excellent and creative in their approach and were able to address any of our concerns very quickly and reassuringly. Project planning was clear and, together, we were able to meet tight project deadlines, exactly on time.
Jon Evans
Head of Business support, Bath & North Somerset Council
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